Puma St Angel

Interviews, Obstacle Advice

Advice on creating a retreat that will sell out


When I create a new retreat that I haven’t run before, I don’t know until I start promoting it whether it’s going to be popular. In the past I have put a lot of time into creating a program and then nobody signs up. For example, I thought a 3-day health jump start weekend would have been a hit, but what I found out was that people wanted to come for a week and do a deep cleanse retreat if they are going to spend that much on a flight to get here.


Do market research! Make sure that what you’re creating is something that people want to buy. What I do now is that I put time into the marketing of a program first before I have invested a lot of time in designing the whole retreat. That way I can see if there is interest in the offering before I go too far in planning the details.

Why Retreat?

We asked people why they go on retreat, here's what they said:

Practice, learn, share, relax. Karin

Retreat Guru's Vision

We believe human beings are innately wise, strong and kind. This wisdom, although not always experienced, is always present. Going on retreat is a beautiful way to reconnect to our basic sanity and health. Our aspiration at Retreat Guru is to inspire people to experience authentic retreats and reconnect with their innate wisdom, strength and kindness.